While technically correct, it wasn't developed by Sony, only published by Aniplex who are a subsidiary of Sony's music arm.
It's not necessarily correct to say this is connected to the strategy of Sony Interactive Entertainment.
Yep, which highlights the stupidity of people sometimes seriously saying Microsoft could/should buy Sony. They can't even buy From Software.Kadokawa owns FromSoftware; no way they sell it to microsoft. There's also some trade laws about buying japanese companies. Its put into play so foreign companies can't buy up important business to the japanese economy.
The overall strategy comes from Sony proper. SIE will focus on the West where the console market is still going strong. PlayStation HQ was moved to the US as part of that strategy. For the Japanese market, the focus was shifted to mobile, led by Sony Music. This has been mentioned on various Sony earnings call in the past.
They can't even get 100 people a week to buy their current console. I have absolutely no faith they could manage a Japanese studio successfully.
Kinda curious, is Japan also all about subscription services?
Has stuff like music and TV also predominantly shifted over to subscription servives a round there?
I fail to see the connection between hardware sales and studio management.
"But questions remain about whether the U.S. company will be able to penetrate it given its lack of success in the past, according to game-industry consultant Toto.
“Microsoft will continue to have a hard time in Japan, and I don’t see any reason why the next Xbox should do better in Japan than the previous models,” he said. “All signs point that for the next years, Nintendo will stay king in Japan, and I really don’t understand why Microsoft is still so obsessed with Japan.”
“Microsoft won’t be able to take Sony’s position as No. 2 in Japan anytime soon, but at least it has started to make changes,” Ace’s Yasuda said. “A big tide always starts with a small change.”
Japan is totally irrelevant nowdays in the console race why would they even bother.
Someone beat me to the argument, it's not to sell the Series X but to sell xcloud.To assure western customers that want everything that they will get Japanese content, and the shore up content in Japan for the mobile subscription xcloud side of the business, which would only make the irrelevant console more compelling there as a secondary purchase.
Microsoft is not buying a Japanese studio to appease the current users. They are buying to bring users from Sony and NintendoIf Microsoft does end up acquiring a Japanese developer or studio, I assure feel that the Japanese company will never be the same again. The Xbox demographic does not embrace or care for Japanese games, so Microsoft is most likely wasting their time and money, but we’ll see. It isn’t like Sony is really embracing Japanese studios or anything though.