Sony just shot themselves in the foot.
I don't know how much the rest of you know about E3 (I'm an expert), but honor and shame are huge parts of it. It's not like it is at CES where you can become successful by being an asshole. If you screw someone over at E3, you bring shame to yourself, and the only way to get rid of that shame is repentance.
What this means is the E3 public, after hearing about this, is not going to want to purchase PS5, nor will they purchase any of Sony's games. This is HUGE. You can laugh all you want, but Sony has alienated an entire market with this move.
Sony, publicly apologize and return to E3 for the PS5 reveal or you can kiss your business goodbye.