Since they are banned, I just ordered on Game UK instead. Game UK is also responsible for the official Nintendo UK store, right? So they should be somewhat safe?
I believe they are part of the Hut group (Zavvi, the Hut).
You should be OK with Game, but they have had a few blunders with Nintendo pre-orders over the last couple of years
http://www.geek.com/games/uk-retail...-7x-for-super-mario-maker-pre-orders-1633363/
http://www.ibtimes.co.uk/truckload-...on-squid-inkling-amiibo-among-victims-1503184.
I'm sure something happened to the Wolly World pre-order but I can't find a link to it now
People on here have also had problems with preorder bonuses going missing too.