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Geoff Keighley - Video games: evolving and changing Revenue for Big Publishers are Happening Less From Premium AAA Games

KyoZz

Tag, you're it.
Don't worry, single player games aren't going anywhere. There is a demand and a lot of developer/publisher know that.
And not to mention we are talking about EA and Ubisoft here.
 

jshackles

Gentlemen, we can rebuild it. We have the capability to make the world's first enhanced store. Steam will be that store. Better than it was before.
Give Up GIF by ATTN:
 
I've been playing brawlhalla since 2016. I spent about 300-400 bucks on it. It's free to play no pay to win mechanics. I paid for skins and taunts. I play this due to covid and thos game has bitchin netcode.
 

SSfox

Member
What AAA EA or Ubi has made anyway? Of course as usual with those kind of companies they will always blame it on "muh people don't buy our games any more" rather than question the issues behind the quality of their games.

Can't believe to see EA complaining considering they're still allow to release yearly patch update sold for 70 bucks.

AC used to be one of the most amazing and awesome franchise, until Ubi decided to turn into milking product city.
 
DLC comes from a AAA purchase and microtransactions may also be something added to a AAA purchase (also f2p, mobile etc) so I think some of that is being skewed a bit.
 
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Three

Member
I've been saying EA literally gave up on its past big budget games to chase MTX money and subscription based (EA Access) f2p games for a while.
EA are actually leading the way for what's to come.

EAs business management has not been bad in terms of business. Its been bad in terms of where it is headed though. They have actually pioneered in business and making money. They made lootboxes, they made a subscription service, they made online BR games. Business wise they are leading the way, so much so that MS has been doing what EA do this whole gen.

Gamewise they are lackluster but it doesn't matter when you have that revenue.

Not only have they shared executive level people but they have shared executive level business models namely loot boxes galore, and monthly subscription services. I still remember how everyone was going on about how EA access was the pinnacle of good value for $5 a month, look at EA games now. Sound familiar? Now it's $10 to $15 is good value.

Before Gamepass there was EA Access as "the best deal" for $5 a month. We are already in the future of EA Access.

EA make more money than ever thanks to microtransactions and EA access. They don't make as many games though.
It's where the industry is headed and most people seem to be OK with it.
Thanks, Fortnite and Warzone.

Sony and MS First Party are going to save us....i hope.
How are MS going to save us? They haven't released anything for a long time and are following in EAs footsteps. They literally released a console without any games because they are getting thier 'live service' money like EA. Their biggest game this year was rumoured to be f2p. It won't be because they will try and milk subs from it but rest assured it will very likely have MTXs like almost every other MS game.
 
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I've been saying EA literally gave up on its past big budget game to chase MTX money and subscription based (EA Access) f2p games for a while.








It's where the industry is headed and most people seem to be OK with it.

How are MS going to save us? They haven't released anything for a long time and are following in EAs footsteps. They literally released a console without any games because they are getting thier 'live service' money like EA. Their biggest game this year was rumoured to be f2p. It won't be because they will try and milk subs from it but rest assured it will very likely have MTXs like almost every other MS game.

Really good points. Sadly, over time all of them will start pushing more and more for this.
 

Umbasaborne

Banned
I've been saying EA literally gave up on its past big budget games to chase MTX money and subscription based (EA Access) f2p games for a while.








It's where the industry is headed and most people seem to be OK with it.

How are MS going to save us? They haven't released anything for a long time and are following in EAs footsteps. They literally released a console without any games because they are getting thier 'live service' money like EA. Their biggest game this year was rumoured to be f2p. It won't be because they will try and milk subs from it but rest assured it will very likely have MTXs like almost every other MS game.
The lack of first party xbox games came from a lack of resources, from what i understand, apparwntly microsoft didnt give phil the go ahead and money to bolster xbox’s first party until like 2018 or something.
 

Lanrutcon

Member
Man, this industry is going to be producing some seriously gross shit in a few years. Hopefully the Indie scene stays alive because the big boys are going to be churning out formulaic F2P garbage like clockwork.
 
I’ll back my money on AAA games until I’m dead, fuck stealing my time with grinding/waiting F2P bullshit.

Depends on how it's implemented. Games like Apex require zero grind and don't affect gameplay. You don't have to grind a thing.

I've spent more on that game than a full retail purchase over 2 years. So have my squads mates, not particularly because we love the skins etc so much but more as support for what we consider a well made and supported game.

If we're talking about games to the level of quality and content from Fortnite, Apex, Warframe, COD Warzone, Killer Instinct, Dota 2 etc then I'm all for it. Games like Halo Infinite being F2P and cross platform is a good thing too.
 
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Dr Bass

Member
That would be it for me.

But this is also EA and Ubisoft. Do they make really good single player games? I buy a decent amount of games at full price, and I can't remember the last EA or Ubisoft game I wanted. So yeah, you're not going to sell games if you don't make good ones ...
 

Agent X

Member
Do any of you old timers remember when early home video games aimed "to bring the arcade experience home"? We all thought they were talking about the games' complexity and audiovisual fidelity. Now, after all these years, it seems like they really just wanted to bring the coin slot home, so you could continually feed money into the game.
 
And what are those EA’s premium games? New FIFA every year? Of course people will spend 5 times more on MTX once they have the game. Ultimate shit earned them billions from kids stealing their parents 💳.

Let’s see how efficiently will they milk F1 license now.
 
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Reindeer

Member
Is the problem lack of interest in AAA games or are people just tired of same old copy and paste drivel EA and Ubisoft put out? I mean Nintendo is breaking record after record with single player AAA games. When was the last time we had something innovative and fun from EA or Ubi? I for one could care less if these two went the way of Konami, they bring nothing to the table anyway, at least not anymore.
 
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harmny

Banned
What f2p games do you play?

anyone that's the great thing about it. when you get bored you go to the next one because they're free. and when you do find one that you really like you can play it for longer. if you play with your friends you have fun even if the game is bad

Apex, Path of exile. Paladins. Rogue company, Dauntless. Conqueror's blade is a great one although i haven't played that one for a while, warframe, heroes of the storm, whatever. even the mostly unkown garbage. when a new f2p game is released we play it for a while and we chat while we play
 
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Three

Member
The lack of first party xbox games came from a lack of resources, from what i understand, apparwntly microsoft didnt give phil the go ahead and money to bolster xbox’s first party until like 2018 or something.
I don't buy that. It's because their strategy didn't depend on it. It's also why they could just delay halo by a whole year. Their strategy is to build gamepass subs even if that just means trying to get xbox one users to sub with xbox one games or releasing a cheap just about next gen console to get more users. They are catering to their subscription install base because that is their main strategy.

They bought several studios in 2018. It's been 3 years since . Not only didn't their recently acquired studios not output anything for Xbox Series release but the usual Turn 10 decided not to even release Forza Motorsport. A tentpole like clockwork biannual game that has released with most their new console since forever until this gen. So I don't believe that for a second. You have enough money to buy countless studios but your current first party can't release a game they always have due to money constraints?

It's because they don't need it. Their strategy is gamepass subs and GaaS games and they are focused on expanding that. Hence the lack of focus on next gen, the crossgen games, the concentraing on old games, the Halo reveal. Hence the coalition working on Operation packs since gears 5 in 2019 and saying they won't have a new game any time soon. Hence the MTX and DLC in Gears. Hence Rare having released nothing since early 2018 either because they are making money selling mtx for Sea of thieves. They started work on SoT near 2014-2015.

They simply don't see any reason to concentrate on next gen when their strategy is not that dependent on it. Their strategy is GaaS and gamepass. People have been asking to give Phil more time for almost 6 years since Mattrick left, this isn't an issue of time this is an issue of their main strategy for income much like EA.
 
Watch Dogs gameplay is a lackluster I mean it has the potential to be a masterpiece but they choose not make it better and instead b about it, complaining is unprofessional, they had to earn consumers trust for the least , same thing goes with battlefield and some other ea games , consumers can't digest corporate complains , they need to earn consumers trust cause there's no other way to solve this issue, both of them can't fool the consumers with 120 bucks games if they're broken then they need to fix it, not rushing to release them and expect nice returns.
 

Zoro7

Banned
anyone that's the great thing about it. when you get bored you go to the next one because they're free. and when you do find one that you really like you can play it for longer. if you play with your friends you have fun even if the game is bad

Apex, Path of exile. Paladins. Rogue company, Dauntless. Conqueror's blade is a great one although i haven't played that one for a while, warframe, heroes of the storm, whatever. even the mostly unkown garbage. when a new f2p game is released we play it for a while and we chat in the meantime.
Yikes. Enjoy your watered down games.
 
I'm sticking to Sony and Nintendo, indie and retro. They still deliver the goods.
Thread can be ended right here.

Seriously though, I couldn't care less, especially coming from Ubisoft and EA. I own every Assassin's Creed mainline game from the first one through Syndicate, the two neo-Rayman games, and a couple of free ones that I got from Ubisoft back when they had that "uPlay" launcher on PC. (Which I think is called.... "Ubisoft Connect" or something now?) Free games that I'll likely never touch. Point being, beyond the older AC titles and Rayman, I don't much care for modern Ubisoft's output.

And EA... Gosh, what has EA done lately?

Purely talking physical games I own for retro systems (from NES all the way through PS2/Dreamcast), I honestly have enough of a game collection to last me a lifetime. If the industry at large decides to move towards a F2P/GaaS model, you will get a big ol' "don't care" shrug from me.
 

GHG

Member
good. i love f2p games because i can play them with my friends. i understand that most users here don't have friends though and like to play $70 6/10 singleplayer games though.

Like Cyberpunk right?

How you go from defending CDPR to now defending EA is beyond me.

Do any of you old timers remember when early home video games aimed "to bring the arcade experience home"? We all thought they were talking about the games' complexity and audiovisual fidelity. Now, after all these years, it seems like they really just wanted to bring the coin slot home, so you could continually feed money into the game.

That's the natural evolution of the roguelike/lite genre. I guarantee before the generation is out there will be a roguelike F2P game that makes you pay for continues.

In the context of EA, the information in the OP is literally why they make EA access so cheap and couldn't wait to add it to gamepass. They want the doors of the casino to be open to as many people as possible.
 
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harmny

Banned
Like Cyberpunk right?

How you go from defending CDPR to now defending EA is beyond me.

cyberpunk is a $60 85 metacritic game so no. not like cyberpunk. or if you are playing on consoles the game is free because they give you a refund and let you keep your copy.

defending EA? what's to defend? the OP is not an attack.
 

Clintizzle

Lord of Edge.
How are MS going to save us? They haven't released anything for a long time and are following in EAs footsteps. They literally released a console without any games because they are getting thier 'live service' money like EA. Their biggest game this year was rumoured to be f2p. It won't be because they will try and milk subs from it but rest assured it will very likely have MTXs like almost every other MS game.
I cant wait for Forza Horizon, Gear of War, Fable, Flight Simulator, Ori and Next Chapter, Doom, Wolfenstein, Perfect Dark to all go Free to Play with Microtransactions.
 

GHG

Member
cyberpunk is a $60 85 metacritic game so no. not like cyberpunk. or if you are playing on consoles the game is free because they give you a refund and let you keep your copy.

defending EA? what's to defend? the OP is not an attack.

Last time I checked most people bought the game on one of these two platforms:

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Cyberpunk perfectly fits your description. What did they charge for it again? It's unfortunate.

So now F2P games from EA are the solution to the problem? It's an interesting transition, that's for sure.
 
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Fbh

Member
Thank god modern tools and engines are making it easier for smaller studios to make nice looking games. Because I think in a decade or two the games I like will be a niche genre.

This will only keep getting worse as the tablet generation kids grow older, soon both the kid/teen and the 20-30 years old demographics will be full of people used to F2P crap being the norm.
 

Three

Member
I cant wait for Forza Horizon, Gear of War, Fable, Flight Simulator, Ori and Next Chapter, Doom, Wolfenstein, Perfect Dark to all go Free to Play with Microtransactions.
Those list war completely made up, unannounced, old or early in dev games you would be waiting for a while though in any case. I guess waiting is something that a lot of xbox users simply like doing. FH should be nice though.

Next Gears will probably have mtx anyway despite being sold or behind a sub, much like gears 4 lootboxes and gears 5 Iron and packs. Who knows whats in store for the rest of those franchises if anything at all. Do you have any details of anything you've listed there at all other than the IP existing let alone a new game existing?
 
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Agent X

Member
They bought several studios in 2018. It's been 3 years since . Not only didn't their recently acquired studios not output anything for Xbox Series release but the usual Turn 10 decided not to even release Forza Motorsport. A tentpole like clockwork biannual game that has released with most their new console since forever until this gen. So I don't believe that for a second. You have enough money to buy countless studios but your current first party can't release a game they always have due to money constraints?

It's because they don't need it. Their strategy is gamepass subs and GaaS games and they are focused on expanding that.

That's a good point.

It also seems unbelievable that the company would budget for hardware R&D, but not for accompanying software. I originally chalked this up to poor planning and management, but perhaps this is really the result of a major shift in strategy.

Purely talking physical games I own for retro systems (from NES all the way through PS2/Dreamcast), I honestly have enough of a game collection to last me a lifetime. If the industry at large decides to move towards a F2P/GaaS model, you will get a big ol' "don't care" shrug from me.

Same here.

That's the natural evolution of the roguelike/lite genre. I guarantee before the generation is out there will be a roguelike F2P game that makes you pay for continues.

I could be imagining this, but wasn't there some sort of adventure or role-playing game released on PC a year or two ago that granted only one life for your character with which to play through the game? Failure resulted in "permadeath", and you'd have to pay real money (like a microtransaction) to either resurrect or reroll your character.

If this hasn't happened yet, then some developer out there is possibly considering this right now.
 

RoboFu

One of the green rats
I personally think it’s the kind of games they are making. If you make a good game and don’t fill it with a lot of GAAS BS, filler BS, MP BS, and micro transaction BS then they would sell a lot better and not cost a fortune to make.

RE8 is a recent great example of this.
 
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Northeastmonk

Gold Member
As long as we still get good AAA every now and then. I don’t care. I buy what I buy. If it doesn’t look appealing then someone else will buy it. I think over saturation can be a bad thing too.

I am not really into the huge multiplayer centric games and I still buy 1 or 2 AAA games every month.

Ubisoft doesn’t exactly make the next most amazing game 6-8 months after one of their decent games anyway. I don’t exactly know a game outside of AC that I have legitimately wanted to buy. Does Geoff Keighley even play these games beyond 30 hours? Everyone complained how long Valhalla was. Far Cry feels like a copy/paste game with each entry. I don’t exactly think they’re breaking the mold, just adding shiny stuff that looks cool while you’re playing it.

For what it is worth. I have my money on Capcom than I do Ubisoft. Ubisoft makes good stuff like AC, but it’s once in a blue moon. If people want to play Skull & Bones like Sea of Thieves then what does that mean for me? I’d rather pay another developer for their AAA game. They can’t exactly cater if they still make that amazing AAA game every now and then. They just need people to play their games while everyone else waits.
 
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CitizenZ

Banned
They couldn't STAND watching games like Warframe, PoE and dozens of others make good, quality fun games and be stuck with the SoS. Surprising it took them this long.
 

Three

Member
That's a good point.

It also seems unbelievable that the company would budget for hardware R&D, but not for accompanying software. I originally chalked this up to poor planning and management, but perhaps this is really the result of a major shift in strategy.
It 100% is IMO. This is a direct quote from Phil about the xbox Series launch from the article:
"If this is not the year when a family wants to make a decision to buy a new Xbox, that's OK.
Our strategy does not revolve around how many Xboxes I sell this year.
We're focused on delivering services through Xbox Game Pass"

That's why they have concentrated on selling the service to current xbox one users and PC through crossgen/cross platform games. That's why they have gone back and simply updated old games for the Series consoles. The focus isn't the Series consoles it's about focusing on the GaaS games, keeping them updated and selling dlc/mtx content. They don't care what you're playing on. You're paying the same fee regardless and if anything you buying a Series console is bad for them unless you are a convert. If you are just upgrading it's really not good for them, so why even release any next gen only xbox established IP at all? It doesn't make sense to.
 
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