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Travis unveils this week a new part of his collaboration with Sony via a collection in the colors of the PlayStation universe.
At the end of September, the American rapper Travis Scott appeared with the DualSense controller on social networks.
A first teasing which finally presaged the collaboration between the artist and the manufacturer of the PS5 which is revealed today.
We already learned at the end of October, through advertising spots, that Sony will work alongside the celebrity, who will play a role of strategic creative partner to "produce innovative projects" around its Cactus Jack brand.
A few hours ago, the artist unveiled on his YouTube channel a video called Travis Scott Cactus Jack Experience - PS5: Unboxing Reimagined. Lasting more than ten minutes, it broadcasts short images of games, concerts, a performance by James Blake on the piano or even Pop Smoke.
A medley that serves above all as a promotional showcase for a new collection of PlayStation clothing.
Headlining is a pair of Nike Dunk Low Cactus Jack x PlayStation that US residents can have a chance to win by filling out a form before the day ends on November 13. Among the items offered for sale in the world, a series of t-shirts, sweatshirts, jackets, pants and various accessories offered between $42 and $250 approximately.
