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Tencent's stock crashes 16% in minutes as China announces guidelines aimed reducing "excessive gaming."

BennyBlanco

aka IMurRIVAL69
F6yMyaHWoAAauhP.png


good guy china saving us from terrible monetization strats
 

StereoVsn

Member
F6yMyaHWoAAauhP.png


good guy china saving us from terrible monetization strats
Well, no, this is why Tencent has been investing like crazy in overseas companies. These guidelines only apply within China. Mind you, I am a proponent of these particular rules and wouldn’t mind them applied to NA and Europe as well.

What’s also interesting is CCP is continuing its drive against tech companies considering issues with College graduates and youth employment problems.
 

Panajev2001a

GAF's Pleasant Genius
They also included a whole bunch of terms that breach privacy, but then thats just china being china. If western governments try to follow in those steps i sure hope they only get inspired by the predatory monetization bits.
MS, EA, Activision lobbyists will inform them that actually the opposite of what you suggest could be better (follow privacy intrusion in practice, leaving the poor daily bonuses, mtx boosts, and other predatory practices alone). You protect Engagement KPI’s, help American businesses, and make the country SAFer…
 

StereoVsn

Member
They also included a whole bunch of terms that breach privacy, but then thats just china being china. If western governments try to follow in those steps i sure hope they only get inspired by the predatory monetization bits.
Unfortunately I don’t ever see this flying in US. Even Dems won’t do it as there is too much money in the industry going to campaign contributions.
 

Guilty_AI

Member
MS, EA, Activision lobbyists will inform them that actually the opposite of what you suggest could be better (follow privacy intrusion in practice, leaving the poor daily bonuses, mtx boosts, and other predatory practices alone). You protect Engagement KPI’s, help American businesses, and make the country SAFer…
Knowing the EU, its likely they would just copy China word for word. It wouldn't be the first time they tell giant corps to fuck off, nor the first time they try to encroach their power over them and their userbase.

Unfortunately I don’t ever see this flying in US. Even Dems won’t do it as there is too much money in the industry going to campaign contributions.

US on the other hand...
 
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hinch7

Member
Knowing the EU, its likely they would just copy China word for word. It wouldn't be the first time they tell giant corps to fuck off, nor the first time they try to encroach their power over them and their userbase.
I mean based EU forced Apple to finally use USB C in their phones so may be a glimmer of hope..
 

DGrayson

Mod Team and Bat Team
Staff Member
It's worse when people(including folks here) blame shifting big corporations. Its not the big corpo fault for structure heavy psychological predatory mechanics, its the consumers fault.


Hmm not sure if serious. Of course ultimately its the player who decides to pay or to play, but at the same time its not the same resources. Big corps have the money to structure, market and target predatory gaming to people they know will be affected.
 

Hudo

Member
I have to say, this new policy sounds based. I am always down for taking a huge dump on aggressive monetization practices. The MBA's can get fucked.
 

PaintTinJr

Member
Good, rest of the world should follow.

I love me some games but some of the monetization is just straight up predatory.
Yeah, as much as I've been loving eFootball lately - definitely back to playing it ISS Pro Evo levels - and feel guilty I haven't spent a single pound - when I would have bought 3 game versions in the past - the inability to straight out buy DLC, currently really want Cantona, but am not trading earned coins for a 1/150 chance to get him, especially when I'm happy with the developed players in my squad, but could easily see how people of low patience or intelligence could blowing a stack on the Panini for adults - without swaps - business model.

It is shitty, Konami just release a complete eFootball product and let me buy every season again to reward those that make it, or make the business model worse so I stop play. The game is fire when played well against high level AI, but the business model is so, so awful.
 

Lorianus

Neo Member
Are the 2 points concerning daily login rewards and luck draw features not basically a bullet to the head for all Mihoyo Games (Genshin, Star Rail and ZZZ), they are a chinese dev afterall ?
 
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Saber

Gold Member
Hmm not sure if serious. Of course ultimately its the player who decides to pay or to play, but at the same time its not the same resources.

It would be at certain point. But big corpos invested alot of money into instructing psychological traps that affect these people. Its no longer just a microtransaction, its a specially crafted predatory strategy that target those low self control people and kids. And the best of all, its a win scenario since it's never their fault, as you just said the "players aways have choice".

If what you said was true we wouldn't have regulatory stuff trying to interfere on everything. If it was players choice we wouldn't have the Battlefront 2 case.
 
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I hope the laws just get rid of anything that's 'Free' with in game purchase, All of them.

They should just rename the Apple store the 'Get' store.
 

Paltheos

Member
Yikes, not a big fan of excessive micro-transactions, but what a person does with their own money and free time should be up to them.

These kinds of things are always careful balancing acts, but I think China's in the right on this one. Some people can't help themselves, and allot of these monetization practices are aimed specifically at these whales.

Stuff like daily login bonuses are especially insidious because they force your mind to the game all the time for that little reward - it only takes a second to login after all and since I'm already there~. There's no place for them in good game design.
 

ProtoByte

Member
These kinds of things are always careful balancing acts, but I think China's in the right on this one. Some people can't help themselves, and allot of these monetization practices are aimed specifically at these whales.

Stuff like daily login bonuses are especially insidious because they force your mind to the game all the time for that little reward - it only takes a second to login after all and since I'm already there~. There's no place for them in good game design.
They aren't. Over decades, the Chinese government has engineered a cultural environment where people are more vulnerable to these practices. Let's not forget that both Tencent and Netease, 2 of the leading lights in industry monetization, are and always have been CCP assets. Whatever negatives they're seeing a largely the result of their own draconian policy agenda and crony corporatist structure. Clamping down on this is not going to solve the underlying issue, and can easily create new ones - perhaps including tension and dysfunction within the system of that government. After all, state actors are losing money because of this.

Don't lend any credence to emulating their policy framework. Governments in the west are already doing to much of that shit as is.
 

Nonehxc

Member
All the western gaming companies that were happily going to cash on the MASSIVE Chinese middle class and HUGH rich ones right now.

NjPqgyX.gif
 
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LordOfChaos

Member
I'd like to see rising regions like China and India contribute more to gaming, but in quality titles that showcase different mythologies than we've usually seen in gaming, such as Black Myth Wukong and Raji do. Not microtransaction hellholes.

So at least China's curbing the bad side of this, though it's also a risk that they get too heavy handed and gimp their nascent industry.
 

nemiroff

Gold Member
That's one of the biggest red herrings I've ever seen.. Gaming is the least of China's problems when it comes to places to start regulating.



It's pretty safe to say we shouldn't follow China in pretty much anything.

Just take a gander at that guy's channel and see if you can find words to utter after.
 
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