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Weren't people saying this last year too?
When you're game sucks, it's going to take more than one year to become much better, and in this case, it's going to take more than a few years before they can close the gap with 2k especially after sitting out years due to the Elite mishap. That's the trouble with sports games and one year cycles. There's usually something devs want to implement in year one, but have to wait year two or maybe year three for it to be fully realized.
Case in point, off-ball movement in NBA Live 16 is legitimately good this year. I had one play where KD was being denied the ball and being played tight by his defender in one possession, and the CPU recognized this and made a back cut, which i immediately recognized and hit KD for a dunk. That kind of action didn't happen in Live 15. Shooters move around the floor much better, and screens and dribble hand-offs look much improved this year.
I still don't like that animations are too much in control and i can't break loose from them once I initiate a move, or that input lag is really bad especially on rebounding and defense. And defense? Forget about it, it's still a parade to the paint. There's still a lot of work to be done, and they're not going to address all of that in a year.
Heck 2K's vision for NBA 2k14 with their foot planting technology, is only truly being realized in 2k16. Last year, they implemented different freelance offenses but were severely limited because of their time constraint, and this year, they've expanded the amount of freelance offenses you can run.