I guess I'm going to have to do this the hard way and watch you move the goalposts again...
Orchestrated guerilla-marketing tactics for Atlantic Records artists in the South Florida region for album releases and concerts.
Executed studio directives in five Florida markets
Executed customer engagement in a high-capacity retail location while working cross-functionally with multiple departments to ensure guest quality and safety.
Worked closely with digital, creative, research planners and production teams to efficiently deliver strategies, solutions, flawless execution and results to clients.
Oversaw all aspects of over 10 fully integrated, multi-cultural advertising campaigns from project inception to completion for branding, digital, radio, social and TV content while ensuring creative deliverables were aligned to brand voice and strategy.
Worked closely with digital, creative, research planners and production teams to efficiently deliver strategies, solutions, flawless execution and results to clients.
Oversaw all advertising aspects of brand launch in USA market including social media strategy, branding elements, digital billboards, print materials
Developed over 20 press releases, talking points and Q&A's regarding clients upcoming campaigns.
Overhauled influencer marketing efforts by creating detailed spreadsheets tailored per client based off target audience, engagement rate, content produced
Relaunched Norwegian Cruise Line’s loyalty program, Latitudes Rewards, along with developing strategy and creative to increase reach and guest loyalty through various communication channels.
Blizzard have hired an experienced marketing executive to manage internal staff and company culture problems. It's right there, in her own words.