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Videocardz - Board Channels: AMD and NVIDIA GPU price hikes may reach AIB cards in Jan-Feb 2026


Its Happening Ron Paul GIF
 
*People laughing at me for years for stocking up on 720p/1080p CRT monitors for gaming*

My fleet RTX 2000 cards will always be good enough muahaha
cGh5LmdpZg.gif
 
when it comes to GPUs. i dont think it will affect much. if I have to guess, maybe 50$ to 100$ depending on the ram configuration?

I am pretty sure AIBs are making tons of money on 5090 to worry about the vram price increase there.

The only thing I know is I am not upgrading anything anymore for 2 to 3 years to come. Depending on when prices go back to normal.
 
when it comes to GPUs. i dont think it will affect much. if I have to guess, maybe 50$ to 100$ depending on the ram configuration?

I am pretty sure AIBs are making tons of money on 5090 to worry about the vram price increase there.

The only thing I know is I am not upgrading anything anymore for 2 to 3 years to come. Depending on when prices go back to normal.

Bro.
Itll absolutely affect GPUs especially the 16GB units.
5060Ti is no longer gonna be affordable, calling it entry level will be kinda insulting as the entry price will no be realistic.
The 5070 will be priced like a 5080.
The 5080 will be fuck you money.
I never even look at xx90s cuz people who want xx90s will buy them at whatever price.

AIBs are not gonna eat the increased cost of RAM and without Nvidia enforcing pricing they will increase the prices for sure and pretty substantially for everything under the 5090.
 
when it comes to GPUs. i dont think it will affect much. if I have to guess, maybe 50$ to 100$ depending on the ram configuration?

I am pretty sure AIBs are making tons of money on 5090 to worry about the vram price increase there.

The only thing I know is I am not upgrading anything anymore for 2 to 3 years to come. Depending on when prices go back to normal.
You know, the Titan used to be "normal" as Nvidia's best card and it was around 1.000 bucks…
 
Bro.
Itll absolutely affect GPUs especially the 16GB units.
5060Ti is no longer gonna be affordable, calling it entry level will be kinda insulting as the entry price will no be realistic.
The 5070 will be priced like a 5080.
The 5080 will be fuck you money.
I never even look at xx90s cuz people who want xx90s will buy them at whatever price.

AIBs are not gonna eat the increased cost of RAM and without Nvidia enforcing pricing they will increase the prices for sure and pretty substantially for everything under the 5090.
He is right about the price increases. 16GB cards will go up about $100, maybe a bit less. 8-12GB cards would be $50 or so. Well, assuming the DRAM situation doesn't get worse.

So certainly not great, but not the disaster that the memory market is currently (which more has got to do with greedy retailers and panic buyers than just the DRAM going up.) Consoles will likely face the 50-100 increase as well, as they all face problems with GDDR pricing.
 
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He is right about the price increases. 16GB cards will go up about $100, maybe a bit less. 8-12GB cards would be $50 or so. Well, assuming the DRAM situation doesn't get worse.

So certainly not great, but not the disaster that the memory market is currently (which more has got to do with greedy retailers and panic buyers than just the DRAM going up.) Consoles will likely face the 50-100 increase as well, as they all face problems with GDDR pricing.

Thats near literally a class up of GPU in pricing.....and you are even being conservative in your predictions.
Thats not exactly nothing to snuff off.

Teh 16GB cards are gonna get bad, so the 5060Ti will be not a good deal anymore.
The 5070Ti will be almost exactly 5080 money and the 5080 itself will go back to the price people never wanted to pay for a 4080 in the first place.

Is it the same as the DDR5 pricehike no, those are ridiculous, but its still gonna be something that forces....or atleast incentivizes people to go down a class of GPU.
 
Thats near literally a class up of GPU in pricing.....and you are even being conservative in your predictions.
Thats not exactly nothing to snuff off.

Teh 16GB cards are gonna get bad, so the 5060Ti will be not a good deal anymore.
The 5070Ti will be almost exactly 5080 money and the 5080 itself will go back to the price people never wanted to pay for a 4080 in the first place.

Is it the same as the DDR5 pricehike no, those are ridiculous, but its still gonna be something that forces....or atleast incentivizes people to go down a class of GPU.
It's about a 60% price increase on GDDR right now. Roughly around 25-30 dollars in the underlying bit cost for 16GB cards. So, $100 is hardly conservative. The 5070 will probably go from $520-$550 it is now to $580-$610.

It could be more, depends on what, if any, future price hikes occur. Or what actions Nvidia or the AIBs decide to take.

It's going to suck, certainly, but GPU pricing probably won't get anywhere near how bad it was in 2021. Now memory kits and everything else on the other hand…
 
All of this makes sense. If you live near an MC, RIGHT NOW is the time to get a new GPU.


This is a KILLER good deal for a 9070 XT, will work in a SFF case and is easily the best bang for buck.

Here is a small form factor 5070 Ti from Zotac, which is the same model I am running in my home theater living room PC for $719. nvidia GPUs pretty much never are found under MSRP.

https://www.microcenter.com/product...d-triple-fan-16gb-gddr7-pcie-50-graphics-card

If you're looking for bang for buck GPUs. There you go. If you don't live near an MC, then I feel bad for you.

Between those two, if your budget allow for it, I'd say go for the 5070 Ti, as DLSS4 holds a slight (and I do mean slight) upscaling advantage over FSR4. Anyone telling you otherwise hasn't used FSR4. Unfortunately, FSR4 support without Optiscaler hacks is rather low compared to DLSS. Any game that uses DLSS can use DLSS4 with a .dll replacement. DLSS Swapper makes that switch so incredible easy.

Unfortunately, the one area that AMD Is still a disappointment is ray tracing is still a full tier below what nvidia is offering. FSR Redstone failed to make a meaningful impression. I've had good experiences with AMD framegen, but most people call it inferior to nvidia.

Despite all of that if your budget is tight, then the 9070 XT is a killer good GPU. FSR4 really is amazing. They just need to improve Redstone.
 
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More reason why I'm glad I bought an awesome micro center full new pre built power spec g758 a couple of weeks ago for an awesome bargain price sale price of 1900 dollars that has a PHY 5070ti in it.

At least their pre built are more trust worthy compared to others. Would have cost me at least 387 dollars more for all parts if I don't go pre built and that's not even including the extra 200 dollar for the building service, and 110 dollars for windows 11. And increased tax on top of it all. So would end up spending around 700 dollars more if I didn't go for the power spec g758 pre built and tried getting all the same parts.

Definitely think Microcenter is the best place for the most fair price even better than building ur own.
 
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Japan retailers impose purchase limits as 16GB RTX 5060 Ti and RX 9600 XT stock tightens


The 16GB versions of the RTX 5060 Ti and RX 9600 XT may already be hard to get

Dospara Akihabara Main Store said, "Memory prices are still rising sharply. Still, we have secured some stock, so for now we think we can avoid situations where customers come all the way here only to find they can't assemble a complete machine."

Meanwhile, some stores are starting to see empty spaces on graphics card shelves. Compared with memory and storage, GPU price increases are less obvious, but one store viewed it strictly, saying, "It's a difference in turnover, and it's only a matter of time."

– ITMedia (translation)

S6FBCKedzupJgbvj.jpg
 
All of this makes sense. If you live near an MC, RIGHT NOW is the time to get a new GPU.


This is a KILLER good deal for a 9070 XT, will work in a SFF case and is easily the best bang for buck.

Here is a small form factor 5070 Ti from Zotac, which is the same model I am running in my home theater living room PC for $719. nvidia GPUs pretty much never are found under MSRP.

https://www.microcenter.com/product...d-triple-fan-16gb-gddr7-pcie-50-graphics-card

If you're looking for bang for buck GPUs. There you go. If you don't live near an MC, then I feel bad for you.

Between those two, if your budget allow for it, I'd say go for the 5070 Ti, as DLSS4 holds a slight (and I do mean slight) upscaling advantage over FSR4. Anyone telling you otherwise hasn't used FSR4. Unfortunately, FSR4 support without Optiscaler hacks is rather low compared to DLSS. Any game that uses DLSS can use DLSS4 with a .dll replacement. DLSS Swapper makes that switch so incredible easy.

Unfortunately, the one area that AMD Is still a disappointment is ray tracing is still a full tier below what nvidia is offering. FSR Redstone failed to make a meaningful impression. I've had good experiences with AMD framegen, but most people call it inferior to nvidia.

Despite all of that if your budget is tight, then the 9070 XT is a killer good GPU. FSR4 really is amazing. They just need to improve Redstone.
I am tempted to buy that 9070XT as a backup card and to mess around with a Linux build….

Both of these cards are as good as it's going to get for next couple years, IMO.
 
Gonna get a 5060 TI 16 bit for work PC quickly, before the hike.
And will treat my 5090 cards with serious care!
 
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And PC gaming value gets hit yet again. Good prices on the Microcenter GPUs posted, but I wish I was living in a world where, a year after launch, we see prices below MSRP for the entire range of cards and not just low tier.
 
Thinking of buying another 5090 and selling my other for a nice fat profit!!!
Sick bastard. I have a 3090 sitting clean in the antistatic cover and inside the original box. I also got ahold of a 4080 for dirt cheap (250 bucks on offer up and it works fine, barely used) That and a 3070TI that was an RMA and barely even used. The RMA was due to coil whine. The replacement was a brand new card. I'm waiting for an opportunity. Normally, I don't do these kinds of things, but I want to make a fast buck and hopefully not take too much advantage of the situation.

Before anyone talks shit, I got the idea to go on offerup because a Friend of mine got ahold of a 4000USD smoker for 200 bucks. Rich folk are moving and selling shit for cheap!
 
I am tempted to buy that 9070XT as a backup card and to mess around with a Linux build….

Both of these cards are as good as it's going to get for next couple years, IMO.
Yep. I want another 9070 XT just to sell later.

I am tempted to swap out my 5070 Ti (I happen to own the one listed above) for the 9070XT and run the WIndows 11 IoT LTSC living room PC build I have until the HDMI 2.1 issue gets solved.....

ALthough I have to admit that I have gotten completely comfortable with Windows 11 and my 5070 Ti and it would be a waste, but damn was Bazzite a nice interface for a living room gaming PC.

At this point, I feel I am better off just waiting out the DX12-to-Vulkan issue on Linux for nvidia as I am getting more and more confident that will happen before HDMI 2.1 is fully unlocked.

There has been word of a very reliable DP to HDMI 2.1 dongle that mitigates this issue on AMD GPUs and allows full bandwidth features on Bazzite for AMD.
 
Gonna get a 5060 TI 16 bit for work PC quickly, before the hike.
And will treat ny 5090's with serious care!
Why not consider a 7900XT that can be had for under $500 plus it comes with 20GB.

I just cringe when I see people considering a 5060 Ti 16GB. There are just so many better options and better bang for the buck.
 
It's about a 60% price increase on GDDR right now. Roughly around 25-30 dollars in the underlying bit cost for 16GB cards. So, $100 is hardly conservative. The 5070 will probably go from $520-$550 it is now to $580-$610.

It could be more, depends on what, if any, future price hikes occur. Or what actions Nvidia or the AIBs decide to take.

It's going to suck, certainly, but GPU pricing probably won't get anywhere near how bad it was in 2021. Now memory kits and everything else on the other hand…

The main thing about this article is that AIBs arent beholden to Nvidia anymore on pricing.
Thats whats concerning, they arent gonna eat the cost and have no reason to respect Nvidias guidelines as....atleast I think so all non-OCs are sold and Nvidia has released AIBs to price as they see fit now.

They have no reason to eat the costs and can easily justify the increases by saying its due to the general RAM price hikes.

Im usually alittle more optimistic about these kinda things but this one feels worse than the CryptoBoom.........cuz companies are completely changing their business strategies.......the CryptoBoom it was still possible to find large(10 or more) quantities of GPUs at near MSRP.
Right now finding RAM at OG MSRP is near impossible.


Thinking of buying another 5090 and selling my other for a nice fat profit!!!
glutton-673x1024.jpg



What do you do with your old xx80Ti/xx90s generally.
Im thinking of buying an older range topper if you still have them and are willing to part with them.

Im an xx70 user generally.
oJGFo83.jpeg
 
Why not consider a 7900XT that can be had for under $500 plus it comes with 20GB.

I just cringe when I see people considering a 5060 Ti 16GB. There are just so many better options and better bang for the buck.
Yeah, the 7900XT would work, but they're not available around here anymore. The 5060 TI works fine as a card for the work PC, and is easily available still.
Woudn't consider it for my gaming rigs.
 
The main thing about this article is that AIBs arent beholden to Nvidia anymore on pricing.
Thats whats concerning, they arent gonna eat the cost and have no reason to respect Nvidias guidelines as....atleast I think so all non-OCs are sold and Nvidia has released AIBs to price as they see fit now.

They have no reason to eat the costs and can easily justify the increases by saying its due to the general RAM price hikes.

Im usually alittle more optimistic about these kinda things but this one feels worse than the CryptoBoom.........cuz companies are completely changing their business strategies.......the CryptoBoom it was still possible to find large(10 or more) quantities of GPUs at near MSRP.
Right now finding RAM at OG MSRP is near impossible.



glutton-673x1024.jpg



What do you do with your old xx80Ti/xx90s generally.
Im thinking of buying an older range topper if you still have them and are willing to part with them.

Im an xx70 user generally.
oJGFo83.jpeg
This was the first time I bought a GPU outside of Nvidia/Voodoo
After that came the GTX 8800
Feels like GDDR3 had a long shelf life/use.
Edit: my card was the Platinum Edition, FWIW.
 
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I think AI is leaving such a bad taste to the general populace, things could be different now

Those greedy fucks escaped the crypto and covid and ukraine shortages.

But AI is going to affect a lot more people...

It is time to gang up, embracing an undeniable strength—uniting as "strong apes" against the machine—to dismantle their monopoly and reclaim our dignity before the code is written in stone! (crafted by gemini)
 
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Yeah, the 7900XT would work, but they're not available around here anymore. The 5060 TI works fine as a card for the work PC, and is easily available still.
Woudn't consider it for my gaming rigs.
If you can find a 5060 Ti 16GB at $399 like this one, then I guess I can see that as worth it.

Would work well for a SFF.
 
And PC gaming value gets hit yet again. Good prices on the Microcenter GPUs posted, but I wish I was living in a world where, a year after launch, we see prices below MSRP for the entire range of cards and not just low tier.

I wish I had a microcenter near me. Really big population city and getting more and more tech companies, but microcenter just refuses to put a shop here.
 
I wish I had a microcenter near me. Really big population city and getting more and more tech companies, but microcenter just refuses to put a shop here.
Microcenter is very conservative about their expansion which makes sense considering retail downturn overall vs buying online.
 
Why not consider a 7900XT that can be had for under $500 plus it comes with 20GB.

I just cringe when I see people considering a 5060 Ti 16GB. There are just so many better options and better bang for the buck.
I never knew a card like the 7900XT existed lol. Looks great though especially at under 500 dollars. This power and price ratio is probably the closest to a fair timeline where the vram increases while being at a decent price like the 1070 8gb 9 years ago and the 3060 12gb 4.5 years ago.
 
You know, the Titan used to be "normal" as Nvidia's best card and it was around 1.000 bucks…
Not true. People didn't buy Titan cards as a video game specific card. Sure some people bought it but not as much or even close to how many people bought the 4090 and 5090.

And I was talking about the ram / vram prices. Nvidia being Nvidia is nothing new. Regardless if ram was expensive or dirt cheap .
 
I'm both glad I got a new PC earlier in the year and annoyed that I didn't throw another grand at one to survive longer into the future without have to become a cloud gaming subscriber.
 
Even without rumors you can be certain that it will happen because prices of memory chips are going up. Buy now or cry later.
GPU MSRPs are usually set accounting for a possibility of such memory price fluctuations. Bulk memory purchases which AIBs are doing aren't affected by "prices of memory chips" as much as you think (and prices of memory chips aren't affected at all at the moment; the only part which is are the consumer sales of DIY products where everyone and their grandmother are packing a bank on panicking idiots).
In other words - don't count on it.
 
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Not true. People didn't buy Titan cards as a video game specific card. Sure some people bought it but not as much or even close to how many people bought the 4090 and 5090.

And I was talking about the ram / vram prices. Nvidia being Nvidia is nothing new. Regardless if ram was expensive or dirt cheap .
What you just said isn't just true, it somehow makes it even worse. Meaning, the cards are not only massively more expensive now, but they also sell better. So there is no real indication that'll change following another price hike.

But anyway.... See you in 2-3 years when the 6090/7090 costs 5 grand and another calamity causes further price hikes and people says they'll wait until everything goes back to normal (normal being 5 grand).
 
What you just said isn't just true, it somehow makes it even worse. Meaning, the cards are not only massively more expensive now, but they also sell better. So there is no real indication that'll change following another price hike.

It is true that it is unclear how many Gamers are buying the 5090 versus being used for compute or even AI purposes.
 
Skeleton Dying GIF


How I'll look when regular pricing comes back

"Regular" prices ain't coming back. If you haven't learned by now after Covid hyper inflation once something goes up it doesn't come back down.

Whatever the price jumps to you can bet your life that after the supply normalizes the price won't go back down
 
the cards are not only massively more expensive now, but they also sell better. So there is no real indication that'll change following another price hike.

But anyway.... See you in 2-3 years when the 6090/7090 costs 5 grand and another calamity causes further price hikes and people says they'll wait until everything goes back to normal (normal being 5 grand).
But this is true. even if you to check videos on youtube back in these days. the talk about cards like 1080ti and stuff. nothing about titan or titan xp outside of some random people here and there that wanted the best the money can buy.

And yes its true that cards are more expensive now and they also sell better. this is kinda of a sad reality that we live in where 500$ card is no longer anything but barely mid range.

and yes I agree with the cards going to be more expensive with the 6090 and so on. i don't think it will reach 5k in couple of years but who fk knows these days.
 
Wait and see the actual effects of all this. But going by recent years it is rather easy to imagine things going to get worse once again. I already overpaid once during covid for 3070Ti at those crazy inflated prices.
With that I feel more that it wasn't a bad idea after all that I jumped on the 5080 now that I comfortably can grab it and also while they are there still out there for now with kinda "reasonable" price. I'm definitely gonna need it as it is for the next years if things get rough, so no waiting around this time.
 
Glad I impulse-bought that 3080 and additional RAM in 2020.

I can still play everything and every game people said 10GB were not enough are fixed at this point.
 
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