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G4 experiencing massive layoffs

Pejo

Member
I didn't know G4 was back until the backlash to this Frosh person, then when I saw Sessler was in on it, I knew I would never watch it to begin with. Funny how all the good ones from old G4 (Pereira, Webb, Munn, Kayleigh, Chobot) apparently did not want back in.

Sessler is a mistake of a man, which is a shame because he was alright during the 2010s.
 

Faust

Perpetually Tired
Staff Member
I didn't know G4 was back until the backlash to this Frosh person, then when I saw Sessler was in on it, I knew I would never watch it to begin with. Funny how all the good ones from old G4 (Pereira, Webb, Munn, Kayleigh, Chobot) apparently did not want back in.

Sessler is a mistake of a man, which is a shame because he was alright during the 2010s.

Kevin is back though. Or are you referring to someone else?
 

Pejo

Member
Kevin is back though. Or are you referring to someone else?
I meant Kevin. I was basing this off of the wikipedia article I skimmed through before typing my post. I didn't see his name on the "revival" section, so I assumed he wasn't in.
 

Faust

Perpetually Tired
Staff Member
I meant Kevin. I was basing this off of the wikipedia article I skimmed through before typing my post. I didn't see his name on the "revival" section, so I assumed he wasn't in.

Sadly he is and he was shilling NFTs and jumping on the juvenile hate train of Frosks creation.
 

TLZ

Banned
Hell yes!!!!
S Club 7 Dancing GIF
Spice Girls?
 

DeaDPo0L84

Member
The moment they hired that triggered guy who pretends to be girl it was over.
Frosk Jogurt or whatever her name is. If you are getting 24 hours triggered to everything and blame and bemoan your audience don't expect then to stick watching your tantrums.
So I haven't watched any G4 content since they attempted to come back and just watched a clip of that "they" or whatever the fuck it is. Yea the layoffs make sense.
 

DonkeyPunchJr

World’s Biggest Weeb
There simply does not exist a viable market for their content anymore. If you're looking for in depth coverage of gaming, there are thousands of YouTube channels to cater to that need with lower overhead, more actual knowledge, and a better understanding of their audience. There's not a monolithic "gamer" demographic anymore who will just sit down and watch any general ass thing about video games. Instead there are people with increasingly specialized tastes in content: people who only watch speedrun videos, people who only watch videos on about a specific platform, people who only watch videos about Fortnite or Minecraft, people who only watch weird sexual ASMR videos about Sans from Undertale or whatever, etc. No one wants to watch some middle-aged eternal frat boy do 30 second reviews of the week's big releases. Who could possibly give a shit?

The woke nonsense was pretty clearly an attempt to use controversy to get eyes on their content, but that strategy stopped being effective like two years ago. So even their attempts to crassly exploit modern sensibilities are behind the times.
Very insightful post. Plus now there’s like a whole industry of gamer girls extracting money from horny losers.

Honestly I always thought G4 sucked. But every reason they had for existing has now been democratized.
 

Setzer

Member
They did tell me to not watch the channel after all.
Yep, Blair Herter went on Twitter after the Frosk rant and said if you don't like what she said then don't watch because we don't want you as a viewer. I was out at that point and funny enough, he's no longer there. I think they even removed her rant off their channel. Little too late at this point, damage has been done.
 
i used to love G4. and i tried to tolerate the new version cuz i really like Kevin Periera and Xavier woods still. But there was only like one new tolerable person. the rest seemed like esports commentator rejects and ppl i wouldn't trust to sit the right way on a toilet seat
 

Faust

Perpetually Tired
Staff Member
I used to adore G4 myself. It was the pinnacle of everything I loved about culture in the early 2000s and in the 90s. Everyone was excited about movies, tech, games - they would make dirty and crass jokes while also giving fans exactly what they want.

Sadly none of that returned. There are a few great folks at G4, such as Jirard and Xavier -but the rest have either checked out, are too high on their own supply of insufferable slacktivism, or have gone on record saying they are only doing this for a check.

Good riddance to this “new” G4 is it does end.
 
There simply does not exist a viable market for their content anymore. If you're looking for in depth coverage of gaming, there are thousands of YouTube channels to cater to that need with lower overhead, more actual knowledge, and a better understanding of their audience. There's not a monolithic "gamer" demographic anymore who will just sit down and watch any general ass thing about video games. Instead there are people with increasingly specialized tastes in content: people who only watch speedrun videos, people who only watch videos on about a specific platform, people who only watch videos about Fortnite or Minecraft, people who only watch weird sexual ASMR videos about Sans from Undertale or whatever, etc. No one wants to watch some middle-aged eternal frat boy do 30 second reviews of the week's big releases. Who could possibly give a shit?

The woke nonsense was pretty clearly an attempt to use controversy to get eyes on their content, but that strategy stopped being effective like two years ago. So even their attempts to crassly exploit modern sensibilities are behind the times.
Their market could have been guys like me who remember the old G4 and would be willing to watch more curated content than sift through thousands of YouTube channels.

If they actually approached it with the same tone 2000s era G4 had there would be a market for corporate backed gaming journalism without all the Kotaku style political bullshit.

Instead they chose to come almost right out of the gate with the whole female victimhood bullshit and sank it they did.

It's insane to me they did what they did, it's insane to me that they would ever address weirdo internet comments, it's the fucking internet folks, you're always going to get mean or weird comments, how people haven't learned to just ignore that shit I just don't understand, but people have made careers off of grifting with that shit and I guess they thought G4's audience would be the same audience that would fall for it, they thought wrong, but it's also insane they would think that, who would like 2000s era G4 content and also be sympathetic to modern "muh female victimhood" bullshit? We're talking G4, the channel that shoved a bunch of hotdogs in Munn's mouth, right? The fact they so badly miscalculated who their audience is so badly is insane.


On a side note, does Gina Darling have an OnlyFans? I'd subscribe.
 

Makki

Member
Maybe THIS will make management at the new G4 realize that to cash in on nostalgia you can’t remake yourself to be what no one who grew up watching the channel wants to see (cough frosk cough)
 

PhaseJump

Banned
Something something woke, something something broke.

blah-blah-seinfeld.gif



G4 was already dead, Sessler was already a self loathing monster hell bent on spreading his misery around due to his hubris and chronically depressed contempt for gamers. Frosk never broke new ground with her outburst, I've heard the same shit echoed from women for years. The only laughable thing about it was her being shoulder to shoulder with hypocrites as she vented, and perhaps her believing anybody gives a shit to be preached at over opinions on toys in the first place.


There is more brain power in a grasshopper than what was ever leveraged by the collective writing staff behind a ton of G4 media.
 

K' Dash

Member
I’d like to know how Frosk feels about this, I mean, it all started with her…

Well, it was already destined to fail without Olivia Munn, god I loved her.
 

Faust

Perpetually Tired
Staff Member
Their market could have been guys like me who remember the old G4 and would be willing to watch more curated content than sift through thousands of YouTube channels.

If they actually approached it with the same tone 2000s era G4 had there would be a market for corporate backed gaming journalism without all the Kotaku style political bullshit.

Instead they chose to come almost right out of the gate with the whole female victimhood bullshit and sank it they did.

It's insane to me they did what they did, it's insane to me that they would ever address weirdo internet comments, it's the fucking internet folks, you're always going to get mean or weird comments, how people haven't learned to just ignore that shit I just don't understand, but people have made careers off of grifting with that shit and I guess they thought G4's audience would be the same audience that would fall for it, they thought wrong, but it's also insane they would think that, who would like 2000s era G4 content and also be sympathetic to modern "muh female victimhood" bullshit? We're talking G4, the channel that shoved a bunch of hotdogs in Munn's mouth, right? The fact they so badly miscalculated who their audience is so badly is insane.


On a side note, does Gina Darling have an OnlyFans? I'd subscribe.

The irony of their victimhood statements when Hololive, almost entirely composted of female streamers, maintain consistently higher viewers than they ever could hope.

It’s almost like people want to watch people have fun and get hyped instead of constantly crying about whatever offends them this week!
 

BadBurger

Is 'That Pure Potato'
I hope Attack of the Show survives. It's pretty much just like it was on the original network, just with some new faces surrounding Kevin and some adjustments given the realities of how the world changed between 2010-ish to now.

I gave up on X-Play months ago. I couldn't care less if it goes away. Sessler was barely around, which is understandable - apparently both his wife and him have some health issues. The rest of the hosts seemed barely interested or informed about games, which reveals that their producers (writers) don't know much or really care about the hobby.

All in all they seemed a little top heavy. I know they have multiple revenue streams and all, but they simply had too much staff given the active viewer counts of their flagship shows.
 

flying_sq

Member
C
ow did they maintain funding? 200 staff must have cost boat loads. Like a million a month and that is just wages. Where was that coming from? Certainly not from their YouTube channel…Comcast owns them and dumps money into it.
 
The irony of their victimhood statements when Hololive, almost entirely composted of female streamers, maintain consistently higher viewers than they ever could hope.

It’s almost like people want to watch people have fun and get hyped instead of constantly crying about whatever offends them this week!
Is Hololive on Twitch or youtube? Did a search on both and came up with nada.
Edit: found it

Also, G4 was pretty good back in the day when they didn't take themselves or gaming too seriously. The skits from Kevin, Morgan Webb, Oliva Munn, Sara Underwood and others were the reason to tune in. Kevin and Olivia in particular had great chemistry. Same when Adam was paired with Morgan.
 
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