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Rise of the Tomb Raider timed Xbox exclusive for Holiday 2015 (No PS/PC, SE publish)

I really dont see how this is a good decision for MS or SE. It just seems remarkably dumb on all accounts. What exactly do they get out of this?

Microsoft

Cost:
  • Obligation for marketing costs for the title in question
  • High likelihood of a massive up front sunk cost to secure exclusivity

Gain:
  • Exclusivity on a title that will not move a substantial number of units for them
  • A cookie for their current userbase to enjoy at the expense of a large heaping of ill will and resentment from the existing fanbases who do not currently own the system making it even less likely for them to pick it up in the future.


Square Enix


Cost:
  • Substantial amount of ill will and resentment form their franchise's fanbase
  • Lost sales from a large user base one of which outsold the exclusive platform 2:1 on their previous entry in the franchise.
  • Likelihood of impeded sales on other platforms for future releases in the franchises due to the negative implications of brand association and exclusivity

Gain:

  • Recoup development costs
  • Save money on marketing
Neither of which seem like it is worth the opportunity cost of lost sales on the competing platforms or the impact of the ill will with their fanbase.

I just dont see how this pays off for either party here. Am I missing something?

Your missing the fact that alone TR may not sell units but combined with Halo and any other Xbox One exclusive the obvious plan is to make the Xbox One look better to 360/PS3 gamers (which there are alot left) who will make the leap to PS4 or Xbox One.

Heck it could be a response to PS securing Destiny content.

For SE the lost sales may be minimal to none with the proceeds from the deal.

The fact of the matter is we don't know alot.

I just know games do matter to gamers.
 
Look at plants vs zombies for playstation .

There was a lot of hype when it was announced and now it is like two weeks before release and no promotion from Sony or EA.
 
The official communications from both parties state that it is exclusive. "Insiders" say otherwise. Insiders have, in the past, also stated that the assets in Titanfall would not change from the alpha versions even when Respawn said differently so I'd take it with a grain of salt.

ahem

CBOAT received a 3 day ban for doubling down on Titanfall resolution claims which were proved wrong on release. Looked at in context of his overall track record, his accuracy is fine. Most of the people squawking for his head post E3 couldn't be more transparent if they tried.

As far as this timed exclusivity goes, the writing is on the wall. If Geoff Keighley can't get a straight answer, Andy McNamara from Game Informer says it's timed, along with shinobi and cboat?

cmonson.gif
 

Sydle

Member
1) They won't do that because it will piss MS?

2) TR:DE sales were not good in PS4/XB1



You misunderstood me, of course PS4 version will be better, but because it's delayed port it won't sell that well.

I think MS is playing the same card they did with CoD. Gamers will associate with the platform it releases on first.

Define not good relative to sales of all the other games released for Xbox One and PS4 thus far. It must have showed promise if MS invested in it, or maybe MS got into this deal last year when SE was disappointed with sales.

No idea. Will be interesting to see play out. The only thing that's sure is that the majority of Drama GAF gonna drama and get over it in time like they always do.
 
You forgot adding not going head to head with the undisputed champion of the Genre. You think anyone wants to go directly against Naughty God right now? This gets them cash lets them avoid getting killed by Uncharted 4 on the PS4. Lets them release the game in a more friendly time of the year on the PS4.

Yes this is probably correct. I wonder if people will still buy a late port of the game? It is gonna be a tough sell though too since the PS4 will have a healthy software library and we have no idea whats coming beyond 2015. The PC version should do fine since it'll probably be priced lower and the PC crowd is used to being screwed over when it comes to games releasing late.
 

quest

Not Banned from OT
Or they could've launched the game either a month or 2 before or after Uncharted 4 on consoles and PC. This avoiding Uncharted excuse is getting tiring.

A month or 2 won't do much. Maybe move the launch up to before E3-2015 before the world sees Naughty Gods creation. Gamers only buy so many games thanks to uncharted 4 they be a lot less likely to buy TR on the PS4 for a long while after.
 

Alex

Member
Nice to see the latest of ten billion PR lines about Microsoft caring about PC ringing oh-so-true yet again!

I'll get it when it comes, nonetheless, I love the first game and I have a backlog longer than the rest of my life let alone other new products so waiting isn't a problem but this is one of the oddest exclusives I've seen in recent times. Xbox needs to secure some content, sure but I dunno... what a weird pick.
 
I'm kinda hoping this bombs badly now, i liked the 1st game (even though it was more Uncharted than Tomb Raider) and was looking forward to Rise (on PC), but after this i really hope the game fails - if only to teach them a lesson on not pissing off their fanbase.

People saying this are clearly ignoring the fact that studios close down these days when a big budget game fails badly. That's exactly why I don't see a problem with this Xbox deal. Crystal Dynamics are working in an environment where one failure can kill your studio, and Microsoft shows up with a bag of money that would likely ensure your studios survival for a while. What are you gonna do?

Tomb raider fans are probably not gonna buy it out of principal now unless they only have an xbox one which had half as much sales then the ps4 version of definitive.

People on forums love to say this, when we all know it simply isn't true. Have you ever seen the famous steam pic for MW2? So many people swore they weren't buying the PC version of that game, and in the end most of them did. People who hold real grudges in this industry are as niche as it gets.
 

Mr Moose

Member
I think MS is playing the same card they did with CoD. Gamers will associate with the platform it releases on first.

Define not good relative to sales of all the other games released for Xbox One and PS4 thus far. It must have showed promise if MS invested in it, or maybe MS got into this deal last year when SE was disappointed with sales.

No idea. Will be interesting to see play out. The only thing that's sure is that the majority of Drama GAF gonna drama and get over it in time like they always do.

Wat? Is that true? Or do you mean the timed content crap?

People are seriously overrating the weight Uncharted has.

I think you have that backwards...

image.php
 

Daemul

Member
Sony can kill shit like this by telling devs that if your game is not on PS4 day and date as the Xbox then it can never come to PS. Sony dont get it day 1, you lose access to the PS user base for that title.
Force MS/Sony or the competing company to buy the game outright or settle for exclusive DLC.

Sweet Jesus....

This is the sort of idea I would expect to be suggested on GameFAQS, not NeoGAF. Absolutely terrible idea.
 

jackdoe

Member
People saying this are clearly ignoring the fact that studios close down these days when a big budget game fails badly. That's exactly why I don't see a problem with this Xbox deal. Crystal Dynamics are working in an environment where one failure can kill your studio, and Microsoft shows up with a bag of money that would likely ensure your studios survival for a while. What are you gonna do?
It's outside of Crystal Dynamics' control anyways as they're owned by Square Enix.
 

RexNovis

Banned
You forgot adding not going head to head with the undisputed champion of the Genre. You think anyone wants to go directly against Naughty God right now? This gets them cash lets them avoid getting killed by Uncharted 4 on the PS4. Lets them release the game in a more friendly time of the year on the PS4.

That's a fair point but that is also easily fixed by delaying or moving up the launch of their title by a month without the other opportunity costs involved with this exclusivity agreement. But it is an advantage i didn't think of so I'll update my post.

I really dont see how this is a good decision for MS or SE. It just seems remarkably dumb on all accounts. What exactly do they get out of this?

Microsoft

Cost:
  • Obligation for marketing costs for the title in question
  • High likelihood of a massive up front sunk cost to secure exclusivity
  • Significant resentment and bad PR from a "bought exclusive"
  • Further ill will and resentment from the existing fanbases (of the franchise and competing platforms) who do not currently own the system making it even less likely for them to pick it up in the future.

Gain:
  • Exclusivity on a title that will not move a substantial number of units for them
  • A cookie for their current userbase to enjoy


Square Enix


Cost:
  • Substantial amount of ill will and resentment form their franchise's fanbase
  • Lost sales from a large user base one of which outsold the exclusive platform 2:1 on their previous entry in the franchise.
  • Likelihood of impeded sales on other platforms for future releases in the franchises due to the negative implications of brand association and exclusivity

Gain:

  • Recoup development costs
  • Save money on marketing
  • Possiblity of avoiding a sales slaughter from the release of Uncharted 4.

Neither's gains seem like they are worth the opportunity cost of lost sales either on the competing platforms or the impact of the ill will with their potential customers.

I just dont see how this pays off for either party here. Am I missing something?
 

evildose

Neo Member
I'm aware of his ban but I'd go with what is official for now. There's a good chance that it is timed but until it is stated as so by the people actually making the game then the thread title is misleading. I'd honestly be surprised if it doesn't at least appear on pc. Microsoft has been good at allowing it's exclusives to port to pc so far this gen.
 

Chobel

Member
I think MS is playing the same card they did with CoD. Gamers will associate with the platform it releases on first.

Define not good relative to sales of all the other games released for Xbox One and PS4 thus far. It must have showed promise if MS invested in it, or maybe MS got into this deal last year when SE was disappointed with sales.

No idea. Will be interesting to see play out. The only thing that's sure is that the majority of Drama GAF gonna drama and get over it in time like they always do.

Of course it's good deal for MS, but I'm arguing about this
Get as much money from MS as possible and all those PS4 consumers are going to be there when the DE drops in 2016.

They won't, the sales will be worse than the non-delayed release, way worse.
 

Kusagari

Member
Rather, you aren't giving it the credit it deserves.

Yes, the amazing weight of a game that has never managed to stay on the NPD top 10 past its initial month.

I guarantee Tomb Raider would sell more going head-to-head against Uncharted than it will coming out on PS4 a year later.
 

Yoda

Member
This is one fast moving thread... Interesting money-hat, it's the same genre as Naughty Dog (arguably SE best first party dev). They need someone to promote the console, but timed exclusivity doesn't really work for a franchise which is beyond the definition of established. Curious to know how long it's exclusive for.
 

RexNovis

Banned
Your missing the fact that alone TR may not sell units but combined with Halo and any other Xbox One exclusive the obvious plan is to make the Xbox One look better to 360/PS3 gamers (which there are alot left) who will make the leap to PS4 or Xbox One.

Heck it could be a response to PS securing Destiny content.

For SE the lost sales may be minimal to none with the proceeds from the deal.

The fact of the matter is we don't know alot.

I just know games do matter to gamers.

Well yes they do but I don't really see Tomb Raider being a strong arguement for anyone to invest $400 in a new console. Pairing that up with a remaster of Halo only serves to prove my point. The fan base for Tomb Raider and Halo could not be more different. I don't see avid Tomb Raider fans being the same people who would be going nuts over replaying Halo 2 multiplayer.
 

Mister D

Member
I'm a PC-first gamer. I'm choosing to read this news as Tomb Raider delayed to 2016 and be done with it.

This. I still haven't played the first one I bought 3 Steam sales ago. I'll be getting Uncharted 4 and when this comes out for PC, I'll wait for another Steam sale and buy it then.
 

borghe

Loves the Greater Toronto Area
It's a bizarre narrative emerging.

The idea that they're scared of Uncharted is ridiculous nonsense.

I don't think they're scared of it..

If both games release Holiday 2015... they are similar games.. MOST Playstation owners, if making a choice, would choose Uncharted. That's not scaring S-E, that's just fact. The other fact is that Tomb Raider sells well.. So what does this more than likely mean? That Tomb Raider 2 would be a "later" purchase. And likely a discounted purchase.

By giving MS exclusive rights through the Holiday, S-E isn't really losing a ton of sales on PS4 because many of them wouldn't have been there to begin with. And to that effect, if S-E release Tomb Raider 2 6 months later at full price, it will probably come out ahead a little from PS gamers who are fine coming into it new in spring.

Honestly this is a fine deal for S-E and they probably won't lose out on a ton of sales. I don't even know if there's really a loser here except for the PS gamers who really want to play this day one. I really don't even think MS is losing.. though I'm also not sure how much they are winning either. I don't think TR will do much for console sales except add itself to the chalkboard. They got the PR today but that will really only matter if they can keep obfuscating the "Exclusive" arrangement through the holidays. If it becomes official at all that it's just timed it's going to piss away most of today's PR.
 
Sony can kill shit like this by telling devs that if your game is not on PS4 day and date as the Xbox then it can never come to PS. Sony dont get it day 1, you lose access to the PS user base for that title.
Force MS/Sony or the competing company to buy the game outright or settle for exclusive DLC.

This is a terrible idea.

This happened with Ace Combat last gen, a series that was basically only on PlayStation.
Microsoft got Ace Combat 6 as an exclusive that did terribly and so the next game they tried to reinvent themselves which the hardcore fans that were waiting on a PS3 Ace Combat hated.
So that also failed.

So Ace Combat is stuck as a F2P game now.

Oh yeah, this is a good point. I wonder if Tomb Raider could suffer the same fate. This could end up backfiring hard on CD and SE. But it is a bigger franchise than AC, so I don't know.
 
Yes, the amazing weight of a game that has never managed to stay on the NPD top 10 past its initial month.

I guarantee Tomb Raider would sell more going head-to-head against Uncharted than it will coming out on PS4 a year later.

Uncharted sells 6 million on one platform .
Tomb raider barely managed that on 3 platforms.
 

Mr Moose

Member
Yes, the amazing weight of a game that has never managed to stay on the NPD top 10 past its initial month.

I guarantee Tomb Raider would sell more going head-to-head against Uncharted than it will coming out on PS4 a year later.

Oh really? :p How much is this guarantee worth? Because, I might want my money back.
 

Daemul

Member
They won't, the sales will be worse than the non-delayed release, way worse.

Yep, we're already seeing that manifesting with PvZ:Garden Warfare. Lots of hype at launch when it came out for Xbox, now, a couple of weeks until release on PlayStation, and we aren't hearing shit about the game, there's no marketing at all.

Honestly, timed exclusives might as well be full exclusives, because they pretty much have the same effect, kill sales on the rival console.
 
Well yes they do but I don't really see Tomb Raider being a strong arguement for anyone to invest $400 in a new console. Pairing that up with a remaster of Halo only serves to prove my point. The fan base for Tomb Raider and Halo could not be more different. I don't see avid Tomb Raider fans being the same people who would be going nuts over replaying Halo 2 multiplayer.

I actually think alot of Halo gamers play Tomb Raider and vice versa. Have you bought and played both? I have.
 

quest

Not Banned from OT
I don't think they're scared of it..

If both games release Holiday 2015... they are similar games.. MOST Playstation owners, if making a choice, would choose Uncharted. That's not scaring S-E, that's just fact. The other fact is that Tomb Raider sells well.. So what does this more than likely mean? That Tomb Raider 2 would be a "later" purchase. And likely a discounted purchase.

By giving MS exclusive rights through the Holiday, S-E isn't really losing a ton of sales on PS4 because many of them wouldn't have been there to begin with. And to that effect, if S-E release Tomb Raider 2 6 months later at full price, it will probably come out ahead a little from PS gamers who are fine coming into it new in spring.

Honestly this is a fine deal for S-E and they probably won't lose out on a ton of sales. I don't even know if there's really a loser here except for the PS gamers who really want to play this day one. I really don't even think MS is losing.. though I'm also not sure how much they are winning either. I don't think TR will do much for console sales except add itself to the chalkboard. They got the PR today but that will really only matter if they can keep obfuscating the "Exclusive" arrangement through the holidays. If it becomes official at all that it's just timed it's going to piss away most of today's PR.

I am glad some other people get it. Instead of blind raging over really not to much. You said exactly what I wanted to say perfectly. Thank youl.
 
People saying this are clearly ignoring the fact that studios close down these days when a big budget game fails badly. That's exactly why I don't see a problem with this Xbox deal. Crystal Dynamics are working in an environment where one failure can kill your studio, and Microsoft shows up with a bag of money that would likely ensure your studios survival for a while. What are you gonna do?



People on forums love to say this, when we all know it simply isn't true. Have you ever seen the famous steam pic for MW2? So many people swore they weren't buying the PC version of that game, and in the end most of them did. People who hold real grudges in this industry are as niche as it gets.

I think you have a point. The risk and Next dev costs are rising and Square probably wanted either Sony or MS to take some stake in the game knowing that the game would get the proper attention it deserves in terms of marketing and support from one of the big 2. I am sure SE had money to fund the game but the risk of just breaking even doesnt sound appealing. And considering the last game released on the 360 and ps3 with a high high install base and selling what it did, i can see why they are being cautious with money. I dont really blame MS as much as a i blame SE. They didnt do a solid job marketing the game.
 

RexNovis

Banned
They won't, the sales will be worse than the non-delayed release, way worse.

History shows that there is a significant sales impact on delayed console release. It's not really something anyone can dismiss/dispute. They will sell less copies on PS4 and PC (to an admittedly lesser extent) than they would have if they had released across all platforms on the same day.

That said this is if this is even a timed exclusive. I mean all signs point to it being one but we have no official confirmation either way. I would tend to assume it is since the deal just makes 0 sense for SE otherwise.
 

Chobel

Member
Oh really? :p How much is this guarantee worth? Because, I might want my money back.
Uncharted sells 6 million on one platform .
Tomb raider barely managed that on 3 platforms.

Jesus people read his comment correctly: I guarantee Tomb Raider would sell more going head-to-head against Uncharted (when released in 2015)... than it will coming out on PS4 a year later (in 2016).
 
Not nearly as much as Microsoft appears to be overestimating the weight of Tomb Raider (as a console seller).
That's a different discussion though.

At a basic level if the positive impact of creating a larger interval between a PS4 SKU and Uncharted outweighed the negative impact of a delayed SKU, which most assuredly it doesn't, then Square Enix would likely be doing this without any influence from Microsoft.
 

jackdoe

Member
Yep, we're already seeing that manifesting with PvZ:Garden Warfare. Lots of hype at launch when it came out for Xbox, now, a couple of weeks until release on PlayStation, and we aren't hearing shit about the game, there's no marketing at all.

Honestly, timed exclusives might as well be full exclusives, because they pretty much have the same effect, kill sales on the rival console.
Isn't Garden Warfare coming out next week? Yeah. There is pretty much no push at all.
 

Mr Moose

Member
Jesus people read his comment correctly: I guarantee Tomb Raider would sell more going head-to-head against Uncharted (when released in 2015)... than it will coming out on PS4 a year later (2016).

Oh so PS4 sales if it does come out on it compared to PS4 sales of Uncharted... Wait, so combined PS4 and XBO sales VS PS4?
So a multiplatform game may sell more than an exclusive? That's a bold prediction he is making...

Edit: No, he is saying if they are both released at the same time, Tomb Raider will sell more, right?
 

BokehKing

Banned
That might seriously be the long game here
Yup, they want their own uncharted

Whatever man, I still stand by they could have took the money they spent on this and give it to Rare to do something new non kinnect related.

What's next, Microsoft buys Assassin Creed and Call of Duty exclusivity just for the sake of trying to push units?

They lack their own studio super power and have to resort to... Well this is moneyhatting correct?
 
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