falconhoof
Member
Next content drop isn't for another couple months.
Easiest way to build users without rocking the boat gameplay wise if they want to keep things whole is in April make it sub plan, f2p, or free weekend test, etc... if April is too early pissing off $40 gamers, then do it in May. But The CCU is dropping a couple grand every day and you don't want to get it too low. So do it mid April. That would give a month gap from gamers who bought it
I can see this coming fast
Free weekend/week/period sounds like it would be the safest early bet for them. Not going straight to F2P means you don't potentially annoy your existing paying crowd. It doesn't push you into something you can't easily return from. Server Slam was their highest CCU.
It's a bandaid though. They know their on-boarding is terrible, and this might bring in fresh blood, but will also exhibit a lot of quick churn. But building a robust on-boarding experience is going to take time to get right.
They need to be pitching hard internally. Just like the fans on here have been. "It's great if people can stick with it for 10+ hours. Look at all these videos and forum posts from people saying so! Give us more time and we can fix the wounds"