All the while making record profits
Those pesky tariffs
It's been pointed out many times in the thread what the issues at play are, why so simplistic/disingenious?
I'll repeat
Tariffs - bad, partly responsible.
Sony - Greedy cunts, partly responsible.
Not everything is a zero-sum game.
Their price increase is smaller than the tariffs. Their price increase is even smaller than the tariffs+inflation.
So no, price increases aren't due to greedy cunts. If they would be greedy cunts the price increase would be bigger than the inflation + tariffs.
The politics that caused things like the huge inflation and the tariffs hugely hurt their profits, and to have to cut elsewhere firing thousands of people.
Sony got lucky because already were growing in other areas that was heavily improving their profitability (accesories, game subs, PC, off-gaming adaptations, growing in Asia).
But many other companies got fucked to the point they had to shut down or will shut down soon.
LOL, They are all making record profits with help from Orange Man
No, a few of them (not the case of most of them at all) are making record profits despite having the Orange Man and other ones heavily damaging their revenue and profits with things like tariffs and bans to certain countries that are important for their businesses, plus forcing countries like the European puppets destroy their own economies, also negatively impacting in businesses like the PS one.
Yeh, what happened to ps3 era sony when they proudly sold their console with 200$ subsidized value? They making crazy profit yearly yet have to raise price of all their hardware? Where is any kind of logic in that FFS?
What happened in the PS3 era was that selling too expensive PS hardware at a too high loss generated historical loses for SIE.
In the PS1-PS4 eras the pricing of components and shipments decreased over time, allowing them to have permanent price cuts. In the PS5 era the components and shipments instead considerably increased over time, had a way bigger than usual inflation and USA + their puppets decided to fuck the economy of several countries -including supposed allies and their own one- with tariffs and bans to key countries.
Sony's profit doesn't come from the hardware, it comes from the -mostly 3rd party- software (including game sub and having half of their active users in the previous generation), accesories, off-PS first party games and off-gaming adaptations.
What SIE has been doing in recent years is basically increase the profitability of everything else to better compensate the loses they have from hardware and to prevent potential additional economy issues that may arise in the mid term (like banning countries like China, a direct military war against China and Russia, USA/EU economy -or the USD or Euro- collapsing etc).