Support NeoGAF

[Bullet Club]

Xbox Nail Polish Unlocks Halo and Forza Horizon Cosmetics​

The beauty collaboration is set to launch on February 1.

A new partnership between Xbox and nail polish brand OPI is set to launch that will allow you to unlock in-game skins for both Halo Infinite and Forza Horizon 5 that match your real-life cosmetics.

Announced on the Xbox Blog, the OPI x Xbox collection will include twelve different nail polish hues, launching on February 1. Buying the polishes from select (and as-yet-unannounced) retailers will also give you access to color-matched cosmetic items for both Halo Infinite and Forza Horizon 5, which will seemingly allow players to change their armor and car paint job to match the color of their nails.

As per Xbox, a complete list of the colors that will be available throughout the collaboration (and their quirky names) can be seen below:

OPI x Xbox Nail Polish Collection:​

• Quest for Quartz: A shimmery rose quartz that will put you in the winner circle.
• Pixel Dust: A shimmery mauve pink that will pixelate your world.
• Racing for Pinks: A crème rose that will rev your engine.
• Suzi is My Avatar: A creamy pink-nude that will give you virtual power.
• Trading Paint: A crème apricot you’ll race to the finish for.
• Heart and Con-soul: A shimmery crimson red that takes nails to the next level.
• The Pass is Always Greener: Meet your matcha with this creamy pastel green.
• Sage Simulation: Get lost in a shimmery sage green simulation.
• You Had Me at Halo: A shimmery galactic blue that will give you sparkly stats.
• Can’t CTRL Me: A shimmery robin’s egg blue that cannot be CTRL’d.
• Achievement Unlocked: Unlock a world of color that’s lilac optimized.
• N00berry: Berry boost your nails with this deep crème purple.

In addition to in-game cosmetics, fans will also have the chance to win custom Xbox wireless controllers that are matched to the collaboration's top-trending hues. In order to find out more, Xbox recommends following OPI on both Instagram and TikTok, where details on how to win will be announced.

When the collaboration is released on February 1 it will be available at retail in the U.S. at ULTA. The collection will also be launched globally on the same day across a range OPI stocked retailers including Amazon, OPI.com, BeautyBrands.com, and more.

This isn't the first Xbox collaboration to have been announced of late. Last year, Microsoft announced a number of joint projects, including a collaboration with Adidas that brought the world its first-ever set of Xbox console-inspired sneakers, a partnership with Krispy Kreme to launch an Xbox-themed doughnut, and the rather pricey release of a $10,000 Xbox Series X, when the company teamed up with Gucci.

Source: IGN

 

[Sosokrates]

Is it april 1st?

 

[reksveks]

not for me but good for those whom it is for.

also the adidas trainers and the gucci sku wasn't for me. the doughnuts were.

 

[skit_data]

Really wierd

 

[STARSBarry]

They obviously know something about there audience that we don't.

 

[Calverz]

Xbox nailed it

 

[BlackM1st]

They obviously know something about there audience that we don't.

From the next water cooler to the next nail polish

In order to find out more, Xbox recommends following OPI on both Instagram and TikTok, where details on how to win will be announced.

 

[Banjo64]

Can’t wait for them to do a Victoria’s Secret tie in. I’d by a thong for this skin;

 

[DaGwaphics]

 

[NickFire]

Best nail polish in gaming. ive been really looking forward to heart and con-soul, but the pass is always greener sounds really fun. Worth a try at least.

 

[Punished Miku]

Flip a coin to see if this is progressive or sexist, because I can't tell.

 

[Great Hair]

If you buy the complete set, they will tripple your XP gains. Nintendo goes after your children, Microsoft after the girly girls ...

 

[AJUMP23]

Cosmetics that unlock cosmetics.

 

[DeepEnigma]

Cosmetics that unlock cosmetics.

 

[CuteFaceJay]

How many females actually play xbox let alone these two games?

 

[GymWolf]

This is surely a way to attract women into gaming alright...

Do we have some promotion with manscaped for the boys yet?! I'm ready to trim a big X in my bush if i can get 2 months of gamepass for free, it works as a target for the ladies aswell, speak about catching 2 birds with a rock...

 

[Warnen]

genius the gift you can buy the wife/gf and get codes for yourself…

 

[lughnasadh123]

If people like it, great. Cross promotions are always fun, if a little unusual, so for me it's always interesting to see what they come up with. The only ones that roll my eyes are the high cost items like the 10k Gucci shit. You can shove a fistful of N00berry claws up yours arse on that one.

 

[ManaByte]

Honestly game makers are missing out a huge market here. Imagine how much that MOBA forum would pay if they did something like this with Goodbye Volcano High?

 

[Cherrypepsi]

N00berry: Berry boost your nails with this deep crème purple.

 

[ReBurn]

How many females actually play xbox let alone these two games?

Lol they're called girls and women.

 

[STARSBarry]

Lol they're called girls and women.

Uh oh did you just assume there are only two female pronouns IN 2022?!

Time to get your ass cancelled.

 

[SCB3]

Just in time for Valentines Day!

I’m actually surprised there is no Master Chief Green

 

[ReBurn]

Uh oh did you just assume there are only two female pronouns IN 2022?!

Time to get your ass cancelled.

Good thing I already deleted all my social media

 

[Markio128]

There’s no glossing over this, is there.

 

[Nitty_Grimes]

Xbox throwing shade…

 

[Javthusiast]

They got the dorito and dew crowd, now for the rest.

 

[Hendrick's]

 

[clintar]

genius the gift you can buy the wife/gf and get codes for yourself…

Yes, picking out makeup for the wife I'm sure will turn out well. Reminds me how I can't get the right tampons she sends me for even though I ask her three times on the phone when I get there which ones.

 

[Kacho]

This move fits with a lot of their recent marketing. All the promotional images for the Xbox headphones they released last year were of women.

Are there updates statistics on how many women play console games these days? I’m sure most of them are on Switch if anything, definitely not on Xbox.

 

[Edgelord79]

Why not?

 

[crunchyBiscuits]

There’s no glossing over this, is there.

Nope, doesn't seem to gel well with others

 

[Tarnpanzer]

I need a pink Halo-skin because reasons.

 

[Kuranghi]

Yes, picking out makeup for the wife I'm sure will turn out well. Reminds me how I can't get the right tampons she sends me for even though I ask her three times on the phone when I get there which ones.

I imagine you getting home with giant fat tampons that offend your wife because she thinks you're saying she has a massive box.

*insanely loud locomotive horn* "Honey I'm home and I think you're going to be verrrry happy because I got exactly what you asked for this time!":

Its the same thing with women buying condoms, "I got these cheap passante ones instead of the ones you told me to get thats cool right?", "Yeah its cool as long as you're looking for 10 children",

I don't think I ever used one of those without the head exploding off it lol, great products.

 

[S0ULZB0URNE]

Wtf

 

[splattered]

My wife LOVES nail polish and also loves playing Halo, so this will be perfect for her.

 

[TireOnFire]

Guys, if you really want those skins, you can just put the nail polish on your toenails, nobody will know!

 

[DigitalScrap]

This has to be one of the most odd cross promotions I've ever seen.

 

[Skifi28]

Do we have any confirmation what happens if you have nails but you're not Polish?

 

[MidGenRefresh]

Game was lacking polish. This is great news.

 

[remember_spinal]

Fridges, nail polish, Mountain Dew, its like kim kardashian is the head of Xbox Marketing

 

[Rat Rage]

LOL, that's kinda cool actually ^^

 

[Lady Redfield]

I'm glad I'm a Sony whore, this is just weird, perhaps sad, I am not sure which one yet.

 

[bender]

 

[Rat Rage]

I'm glad I'm a Sony whore, this is just weird, perhaps sad, I am not sure which one yet.

I think it's genuinely cool. I like slightly weired, unexpected marketing. It feels "fresh".

 

[ReBurn]

I'm glad I'm a Sony whore, this is just weird, perhaps sad, I am not sure which one yet.

You don't have to worry about encountering any women who game I guess.

 

[alabtrosMyster]

XBOx amiboos?

 

[kingfey]

How many females actually play xbox let alone these two games?

next time, you gonna tell me, girls dont game?

 

[kingfey]

Uh oh did you just assume there are only two female pronouns IN 2022?!

Time to get your ass cancelled.

There are 2 people in my job, that changed their pronouns. and I am afraid to say the wrong one. One slip from my tongue, and my ass is out of job.

 

[Tschumi]

-_- originality points application: accepted.
Points allocation: 3 points
Cringe rating reduction: 1 point
Total points awarded: 2/10