Bragr
Banned
In the near future, tools are gonna be so easy to use that virtually everyone with an interest in games can make a game. The result will be a flooded market of indie games, instead of 30 games a week, you will get 800.
Every marketplace will need to curate differently as the game flood ensues, and big triple-A companies will need to pursue value in ways that smaller companies can't afford. This will come in the form of fame and brands, hype, and celebrity. Think teenage-oriented all-encompassing brands. The message and marketing will become more important than the product.
The marketing will be so extreme and targeted that people will pursue the products even if they think it's mediocre. Ariana Grande, Taylor Swift, Tom Cruise, Marvel, Pokemon, McDonald's. Stuff like that. And you might think, "Whatever drama-queen, I will still play what I enjoy."
Wrong.
Did you know that 80% of the best music is almost never heard? all the best-reviewed music barely sees the light of day because it doesn't sell. It never charts. People don't give a shit about rock anymore, you only hear pop, rap, and dance music. And the reason for that has nothing to do with quality, or that there are no good rock bands, it's because the big companies focus on stuff that sells to teenagers and heavy social media users. It needs to trend. What happens, is that a lot of the best music gets buried so far down, that you don't find it unless you go digging. And people don't dig unless they have to, instead, they take what's given to them. If you wanna come across the next Nirvana, you have to dig, cause no one is gonna market it. The future of games is that studios will lean towards one or two big teenage-oriented franchises that they put all their marketing and development budgets into. People will grow up with this, and won't even know or care what indie games are. Indie games will become what art movies are to the movie industry, vague, weird, mostly ignored niche products.
That's all the stupid bullshit I got to say right now.
Every marketplace will need to curate differently as the game flood ensues, and big triple-A companies will need to pursue value in ways that smaller companies can't afford. This will come in the form of fame and brands, hype, and celebrity. Think teenage-oriented all-encompassing brands. The message and marketing will become more important than the product.
The marketing will be so extreme and targeted that people will pursue the products even if they think it's mediocre. Ariana Grande, Taylor Swift, Tom Cruise, Marvel, Pokemon, McDonald's. Stuff like that. And you might think, "Whatever drama-queen, I will still play what I enjoy."
Wrong.
Did you know that 80% of the best music is almost never heard? all the best-reviewed music barely sees the light of day because it doesn't sell. It never charts. People don't give a shit about rock anymore, you only hear pop, rap, and dance music. And the reason for that has nothing to do with quality, or that there are no good rock bands, it's because the big companies focus on stuff that sells to teenagers and heavy social media users. It needs to trend. What happens, is that a lot of the best music gets buried so far down, that you don't find it unless you go digging. And people don't dig unless they have to, instead, they take what's given to them. If you wanna come across the next Nirvana, you have to dig, cause no one is gonna market it. The future of games is that studios will lean towards one or two big teenage-oriented franchises that they put all their marketing and development budgets into. People will grow up with this, and won't even know or care what indie games are. Indie games will become what art movies are to the movie industry, vague, weird, mostly ignored niche products.
That's all the stupid bullshit I got to say right now.
